Google Ads Management Pricing & Plans
Simple, transparent PPC management fees starting at 10% of ad spend. No setup costs. No long-term contracts. No hidden fees. You own your account — always.
How Google Ads Management Pricing Works
When you hire a Google Ads management agency, there are two separate costs: what you pay Google (ad spend) and what you pay the agency (management fees). Understanding this is critical for budgeting your total Google Ads cost.
Ad Spend (Paid to Google)
Your advertising budget paid directly to Google for clicks. You control this through daily budgets. Most businesses spend $2,000–$50,000+/month depending on industry and goals.
Example
Daily budget of $100 = approximately $3,000/month in clicks.
Management Fee (Paid to Us)
What you pay VJ SEO Marketing for strategy, optimization, and daily campaign management. We charge 10% of monthly ad spend (minimum fee applies). Covers everything from keyword research to reporting.
Example
$10,000/mo ad spend × 10% = $1,000/mo fee. Total: $11,000.
Google Ads Management Plans & Pricing
Every plan includes full campaign management, daily optimization, and reporting. Pick the plan that matches your monthly ad spend.
Starter
For businesses testing Google Ads or running local campaigns with smaller budgets.
Flat fee for ad spend up to $5,000/mo
Growth
For scaling businesses running Search, Shopping, and Display.
For $5,000–$25,000/mo (min $500/mo)
Scale
For established brands with aggressive growth targets across all Google Ads campaign types.
For $25,000+/mo (volume discounts available)
Included in Every Plan — No Extra Charges
$0 Setup Fees
No onboarding charges
100% Account Ownership
You keep it if you leave
Month-to-Month
Cancel with 30 days notice
Conversion Tracking
GA4 + GTM + Enhanced Conversions
Ad Copy A/B Testing
Continuous RSA testing
Negative Keyword Mining
Daily search term review
Bid Management
Smart Bidding + manual oversight
Monthly Reporting
Actionable performance reports
Management Fee Calculator
Drag the slider to see your estimated monthly management fee.
Ad Spend
paid to Google
Management Fee
paid to us (10%)
Total Investment
per month
* Min $500/mo for ad spend under $5,000. Volume discounts for $50,000+.
Why We Charge 10% (Not 15–20%)
Most agencies charge 15–20% of ad spend. We keep PPC management fees at 10%. Here is how that adds up.
| Ad Spend | @ 20% | @ 15% | VJ SEO (10%) |
|---|---|---|---|
| $5,000 | $1,000 | $750 | $500 |
| $10,000 | $2,000 | $1,500 | $1,000 |
| $25,000 | $5,000 | $3,750 | $2,500 |
| $50,000 | $10,000 | $7,500 | $5,000 |
| $100,000 | $20,000 | $15,000 | $10,000 |
At $50K/mo spend, a 20% agency charges $10,000. We charge $5,000 — $60,000 saved per year reinvested into campaigns.
What’s Included in Our Management Fee
Every dollar goes toward measurable campaign improvements.
Keyword Research & Strategy
Comprehensive keyword discovery, match type strategy, and search intent mapping.
Learn moreAd Copy & Creative
RSA writing, headline A/B testing, sitelink & callout extensions. All included.
Learn moreBid & Budget Management
Smart Bidding strategy, device/location/time adjustments, budget allocation for max ROAS.
Learn moreConversion Tracking
GA4 + GTM + Enhanced Conversions. Server-side tracking to recover lost conversions.
Learn moreNegative Keyword Management
Daily search term analysis. Block waste before it happens. Saves 20-40% of typical budgets.
Learn moreReporting & Analytics
Monthly reports with CPA, ROAS, conversion volume, Quality Score trends. No vanity metrics.
Learn moreCommon Charges Others Don’t Tell You About
Setup / Onboarding
$500 – $5,000One-time charge to create your account and launch campaigns.
Long-Term Contract
3–12 monthsLocked in even if performance is poor. Cancellation fees apply.
Landing Page Design
$1K – $5K/pageSeparate charge for conversion-optimized pages.
Reporting Dashboard
$200 – $1K/moExtra fee for performance dashboards and data access.
Creative Production
$500 – $2,000Additional charges for copywriting, images, or video.
Account Ownership
Agency-ownedAgency creates account under their MCC — you lose it if you leave.
Google Ads Pricing FAQ
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Need help deciding? Read our guide on how much Google Ads costs, learn how Google Ads works, or see solutions for Google Ads not working and reducing high CPA.